Pedelec and E-Bike Test
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Bruesch, Susanne

Specialized LEV Journalist and Industry Consultant

Pedelec Adventures



Born 1973 in Stuttgart, Germany

Staff Editor: Please tell us something about your career and profession.
Susanne Bruesch:1999 Masters degree in translation German/English/Russian at the University of Heidelberg, Germany.
Since 1999 LEV correspondent for Bike Europe and freelance journalist for various other bicycle industry and consumer magazines.
2001 - 2010 Editor in Chief of
Market research and industry consulting since 2002 as Associate of CycleElectric International Consulting Group, and eCycleElectric (since 2010).
Since 2011 focus on pedelec and e-bike adventure tours  to inspiring destinations around the globe. These excursions are designed as a PR events, as product
field tests and to provide content for unique reports, presentations, photos and videos.

SE: When and how did you get involved in LEVs?
SB: In 1996 I started working with ExtraEnergy at various promotional events. To make international communication on the different types of light electric vehicles easier I introduced the term ‘pedelec’ in 1999 with the help of ExtraEnergy, Bike Europe, Japan Cycle Press and other media.

SE: What is your personal motivation to work in LEVs?
SB: It is a fairly small and young industry, yet its global significance can be immense. By what we do we can make a difference.

Contact information:
Susanne Bruesch
Prinzesinnenstr. 21
10969 Berlin

Languages: German, English, Russian, limited Mandarin and Spanish

Last updated: May 11, 2011



11th & 12th January 2020, Stuttgart, Germany, CMT Fahrrad-&WanderReisen

17th to 19th January 2020, Dresden, Germany, SachsenKrad/e-bike-days

27th February to 1st March 2020, Essen, Germany, Fahrrad Essen

4th to 7th March 2020, Taipei, Taiwan, Taipei Cycle Show

20th to 22nd March 2020, Praha, Czech Republic, FOR BIKES CZ

18th to 19th April 2020, Berlin, Germany, Velo Berlin

all events...